If you’ve been successfully running Google Ads campaigns for a while, but suddenly one or more of them have decreased performance or even stopped working without any changes from your side, you may have come to the right place. It…
Google has just announced that Enhanced Conversions, a feature that improves conversion tracking and that was exclusively used for Google Ads, are coming to Analytics 4. This announcement is part of Google’s efforts to accelerate the rollout of the Protected…
In this article, we will focus on setting up Enhanced Conversions in WordPress, using Forminator and Google Tag Manager. We’ve discussed about why Enhanced Conversions are a must-have for Google Ads, and we went over the simplest way to set…
If you’re using Forminator on your WordPress site and want to set up conversions for Google Ads, you’ve come to the right place. Let’s take a look at how you can do that through Tag Manager. This is the recommended…
If you’re using Hubspot Free to gather leads, you’re probably annoyed by the “Create your free form with Hubspot ” branding at the bottom of every form. The answer you probably came across when trying to fix this is that…
Hubspot is one of the most well-known CRMs, and its free tier outshines many of its paid competitors. You can find it consistently at the top of any free CRM list, and thus it’s very popular with many small businesses…
There are a couple of ways of setting up Enhanced Conversions. You can let Google automatically gather the data, or set them up manually. Many users prefer to set them up automatically, however this isn’t ideal, and even Google recommends…
One of drawbacks of Analytics 4 is that reports that were previously easily accessible are now hidden and harder to find. The Google Ads campaigns report is an invaluable tool for Digital Marketers, let’s see how you can find it…
Almost a year ago, Google has updated the Global Site Tag and renamed it the Google Tag – a simple, centralized, reusable tag that’s built to improve data quality and adopt new features without having to modify and install more…
We’ve talked about Audience Signals in our Common Performance Max Mistakes post, where we emphasized that the most common mistake is confusing them with the normal Audience Targeting from Google Ads. With Audience Signals we’re telling Google who our ideal…